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The SoVerve Lounge: A Marketing Podcast
The SoVerve Lounge: A Marketing Podcast

The SoVerve Lounge: A Marketing Podcast

Grab a cup of tea or café and join CEO & Marketing Director - Stephanie Rubio - as she discusses the latest in digital marketing ecosystems and hosts monthly interviews with brand-rich guest entrepreneurs to help you level up in business.

Available Episodes 10

Do you remember where you last heard the word SEO? I don't; that's how long I've been in marketing. That is not the case for Brittany Herzberg, though. While she hasn't been in the industry for long, she has quickly become a go-to resource and expert for anyone looking to transform their visibility and become besties with search engines. Grab a cup of coffee because we're talking about all things SEO!

✨ Follow Our Guest: Brittany Herzberg

Brittany's Website // Brittany on Threads

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let's Get Social:

⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

Like most engines, proper maintenance and tune-ups are a must. Your email marketing is no different. As the engine that places your content directly in front of your ideal client or customer, taking proper care of your email list is part of the monthly, quarterly, and annual tasks list.

In this episode, I'm sharing with you three "bucket areas" or segments you need to focus on to tune up your email marketing, plus a bonus segment to give it shine! Enjoy.

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let’s Get Social:

⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

Want to stand out in business but don't know how? This episode is for you! Casey Renae, designer and entrepreneur, joins me in the lounge to discuss her journey from formal education to successful agency owner. Learn how she embraced her personality to connect with clients, the importance of showing up authentically, and how to define your unique design style.

✨ Follow Our Guest: Casey Renae

Casey's Website // Casey on Instagram

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let’s Get Social:

⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

Lately, I've been seeing a lot of questions about "what the best email marketing platform is." Your email marketing platform should never be the primary concern. If your chosen email marketing platform can do three basic tasks, you don't need all the frills and thrills. Hit play while you make your morning coffee because this is an episode you won't want to miss!

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let's Get Social:

⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

Today, I am joined by Maggie Patterson, a marketing and communications pro, who always calls it like it is and is slicing through all the online BS like a certified ninja. In this episode, we look at the ups and downs of being a solopreneur and how best to navigate the online coaching scene. Best of all, we chatted about the importance of ethical marketing and why more and more pros are choosing to stay solo.

✨ Follow Our Guest: Maggie Patterson

Maggie's Website // Maggie on Threads

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let's Get Social:

⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

Do you dream of running a successful business without the burden of managing a large team?

In this episode, I share my experience transitioning from a micro-agency to a solopreneur. As a solopreneur, I also discuss the benefits of a streamlined agency model and offer tips for entrepreneurs considering this path.

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let’s Get Social:

⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

In this episode, I chat with System's Strategist, Krystal Clark, about her experiences in the wedding industry, sales, and journey to becoming a successful business owner. Most importantly, Krystal shares insights on building systems, automating tasks, and staying organized as an entrepreneur. That's not all; she shares her personal growth through burnout and a more balanced life.

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

✨ Follow Our Guest:

-- Krystal's Website / // Krystal's Instagram

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let’s Get Social:

⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

Discover the psychology behind pumpkin spice marketing and how to leverage it for your business. In this episode, I'm diving into the power of sensation and perception in creating memorable customer experiences.

Learn effective storytelling techniques to connect with your audience on a deeper level and drive sales this fall and holiday season.

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Let'srred Vendors⁠⁠ page.

💻 Let’s Get Social:

⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

Are you feeling burnt out on keeping up with social media algorithms? Discover low-lift marketing strategies that are effective and sustainable for busy entrepreneurs. In today's episode, I discuss the benefits of content marketing, email marketing, SEO, and networking to help you reach your target audience and achieve your business goals without being tied up to the whip lashes of algorithms.

Listen to The SoVerve Lounge Podcast and learn how to:

  • Promote your content without the constant struggle
  • Craft high-value content that resonates with your audience
  • Leverage low-lift marketing tactics to get better ROI
  • Build relationships with potential customers through networking

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools Let'sesources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let’s Get Social:

⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

Today, on The SoVerve Lounge Podcast, I'm sharing a personal update on why taking breaks from content creation is necessary when we experience the loss of a loved one. Additionally, I will provide some important agency updates, including the current status of this podcast and my initial thoughts on social media for small businesses in 2024.

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let’s Get Social:

⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.