480: Why some people achieve more than others - Jesse Green

<div> <strong>People achieve more than others for several reasons, with mindset and perseverance being key factors. Those with a "growth mindset," believe that talents and intelligence can be developed through effort and learning. This mindset encourages individuals to embrace challenges, persist in the face of setbacks, and continually strive for improvement.</strong><br /> <br /> <strong>People with a fixed mindset, on the other hand, may avoid challenges or give up easily, thinking their abilities are limited. Additionally, high achievers often set clear goals and maintain a strong sense of purpose, which helps them stay focused and motivated. They’re willing to make sacrifices, learn from failure, and adjust their strategies to keep moving forward.</strong><br /> <br /> <strong>Another important element is the support systems and opportunities available to them. Successful individuals often have access to resources such as mentors, education, and networks that help them develop their skills and open doors to new opportunities.</strong><br /> <br /> <strong>However, it’s not just about what people are given—it's about how they leverage these opportunities. Time management, discipline, and the ability to delay gratification also play significant roles in achievement. </strong><br /> <strong>Moreover, individuals who surround themselves with positive influences and foster resilience are better equipped to overcome challenges, further propelling them toward success. </strong><br /> <br /> <strong>Ultimately, a combination of mindset, effort, opportunity, and resilience determines why some people achieve more than others.</strong><br /> <br /> <strong>Welcome to The Savvy Dentist Podcast, the show where great dentistry meets savvy business! Join Dr. Jesse Green as we explore the strategies and insights that drive the most successful practices.</strong><br /> <br /> <strong>Dr. Jesse Green has been coaching dentists for over a decade helping them grow and scale their business. The most commonly asked question is, </strong><strong><em>“What is it that separates the people that achieve great results for their practice compared to those that achieve mediocre results”</em></strong><strong>?</strong><br /> <br /> <strong>In this short episode of the Savvy Dentist Podcast Dr Jesse explains what he feels you can do immediately to move to the path of achievement and success.</strong> </div>

00:12:37

479: Derrick McManus - Facing death after being shot 14 times

<div> <strong>Now imagine you're a police officer going to work and you're part of an elite law enforcement team that deals with all sorts of nasty things. You're going into a situation and it changes rapidly, things turn for the worse, resulting in you lying on the ground with severed arteries, shrapnel wounds, bullet wounds and you're fighting for your life. On this particular day you get shot 14 times within 5 seconds. </strong><br /> <br /> <strong>Welcome to The Savvy Dentist Podcast, the show where great dentistry meets savvy business! Join Dr. Jesse Green as we explore the strategies and insights that drive the most successful practices.<br /> </strong><br /> <strong>Derrick McManus is an inspiring leadership coach and former South Australian police officer who is renowned for his remarkable story of survival and resilience. </strong><br /> <strong>In 1994, while serving as a Special Tasks and Rescue (STAR) Group officer, Derrick was shot 14 times during a high-risk operation. The intense ordeal, which included critical injuries and hours without medical assistance, became a defining moment in his life. <br /> </strong><br /> <strong>Despite the trauma, Derrick’s mental and emotional strength carried him through, allowing him not only to recover but to thrive. His recovery and subsequent return to policing stand as a testament to the power of human resilience, mindset, and the capacity to overcome extreme adversity.<br /> </strong><br /> <strong>Today, Derrick channels his experience into leadership coaching, where he focuses on building resilience, mental toughness, and effective decision-making under pressure. He emphasises the importance of what he calls "Sustainable Peak Performance," teaching others how to maintain their performance and well-being even in the face of extreme challenges. <br /> </strong><br /> <strong>In this episode of The Savvy Dentist Podcast, Derrick shares his story using his unique insights to empower you to face your own obstacles with courage and confidence. His work as a coach and motivational speaker is underpinned by the principles of accountability, preparation, and the belief that with the right mindset, anyone can overcome the odds.<br /> </strong><br /> </div> <ul> <li><strong>[3:16] - How to become a Special Tasks and Rescue (STAR) elite officer.</strong></li> <li> <strong>[4:53] - The first brush with death. </strong><strong><em>“I wasn’t risk taking … I was risk managing”.</em></strong> </li> <li><strong>[6:43] - How to maintain control of your emotions in everyday high-stress situations.</strong></li> <li><strong>[12:31] - May 1994. Derrick explains how the day he was shot 14 times in 5 seconds turned so rapidly.</strong></li> <li><strong>[17:23] - The power of open, honest, compassionate and confronting conversations.</strong></li> <li><strong>[27:46] - How to summon your ‘inner mongrel’ and get things done.</strong></li> <li><strong>[41:03] - The difference between Resilience … and Durability.</strong></li> <li><strong>[47:14] - Strategies to give you the edge in your life and business.</strong></li> <li><strong>[50:55] - Does Derrick McManus forgive the perpetrator who shot him 14 times?</strong></li> </ul>

01:00:49

478: What I know for Sure - Jesse Green

<div> <strong>What life lessons have you learned throughout your life, that you would consider you </strong><strong><em>‘know for sure’</em></strong><strong>?</strong><br /> <br /> <strong>Welcome to The Savvy Dentist Podcast, the show where great dentistry meets savvy business! Join Dr. Jesse Green as we explore the strategies and insights that drive the most successful practices.</strong><br /> <br /> <strong>In this episode Dr. Jesse Green dissects a book by Oprah Winfrey that he has recently read, What I know for sure ~ Oprah Winfrey.<br /> </strong><br /> <strong><em>What I Know For Sure</em></strong><strong> by Oprah Winfrey is a collection of reflections and life lessons that the iconic talk show host and media mogul has gathered over the years. The book is divided into sections, each focusing on core themes like joy, resilience, gratitude, and connection. Oprah shares personal stories and insights about overcoming hardships, finding purpose, and living with intention. Throughout the book, she emphasises the importance of self-awareness, embracing life's challenges, and practising gratitude. </strong><br /> <br /> <strong>You live your life, and along the way you learn and craft your beliefs from many different inputs and experiences, and while your core thinking can remain pretty solid as you get older (and wiser) … at some point it’s a good feeling to look back and expand on some old truths that you have learned.</strong><br /> <br /> <strong>Dr Jesse Green discusses the top 5 things he ‘knows for sure’. You might just resonate with one, or all of these, so press play, and have a pen or pencil at the ready to take stock of your life to date, and take note.</strong> </div>

00:19:17

477: Abbie White - Redefining Sales

<div> <strong>Welcome to </strong><strong><em>The Savvy Dentist Podcast</em></strong><strong>, the show where great dentistry meets savvy business! Join Dr. Jesse Green as we explore the strategies and insights that drive the most successful practices.<br /> </strong><br /> <strong>Now if there is one word in dentistry that gets people sweating, it's the word ‘sales’. </strong><br /> <strong>Sometimes the term ‘sales’ can have a negative connotation. Sales is helping people achieve better outcomes, whether it's in healthcare or otherwise, it's about understanding your patient or your customer and helping them with a solution. In dentistry, we use other words like ‘case acceptance’ or ‘case presentation’ in an effort to not use the word ‘sales’.<br /> </strong><br /> <strong>However, if it walks like a duck, if it talks like a duck ... then let’s just call it a duck!<br />  </strong><br /> <strong>In today’s episode, Dr. Jesse Green is joined by Abby White who specialises in high performance sales and charting the future of sales and AI in the dental industry. <br /> Most people agree that Abbie White is a mover and shaker and one of Australia’s most dynamic sales experts.<br /> </strong><br /> <strong>Abbie’s superpower is being the marriage counsellor for sales AND marketing, in order to deliver an astronomical ROI. Leveraging this superpower, she brings together revenue generating teams to achieve in excess of 2000% + ROI on lead generation campaigns for leading Tier 1 global corporations.<br /> </strong><br /> <strong>Abbie has 17 years of sales experience in the trenches working with leading companies. Now, she's the founder of Sales Redefined, which is a B2B company, which helps dental practices grow and scale your ‘sales’.<br /> </strong><br /> </div> <ul> <li><strong>[3:30] - Let’s redefine the word and meaning of ‘Sales’.</strong></li> <li><strong>[6:22] - Giving your patient ‘options’ for treatment, and not giving your professional opinion can be costing you sales.</strong></li> <li><strong>[8:38] - How to build your confidence to ensure you utilise your authentic sales skills.</strong></li> <li><strong>[9:54] - Is your Marketing helping your Sales? SMARKETING is the new dental business term. Statistically only 8% of businesses have a strong alignment between their sales and marketing and those that do generate 209% more revenue!</strong></li> <li><strong>[14:36] - The $money$ is in the follow up!</strong></li> <li><strong>[17:29] - The value of your relationship with your patient and the direct correlation to your ability to sell to them authentically.</strong></li> <li> <strong>[20:44] - </strong><strong><em>Is there anything else I can do for you? I've got time!</em></strong><strong> Why these could be the most profitable set of words you hear this century.</strong> </li> <li><strong>[27:18] - How we can use A.I in our businesses immediately. (and why if you do not embrace A.I, you might be missing out on revenue)</strong></li> </ul>

00:40:16

476: Rod Cottam - Building resilience and the Spirit of Invictus

<div> <strong>One of the things about life and business is there are always going to be setbacks and adversity. Our lives will be full of challenges and things to overcome.<br /> <br /> And the degree to which we experience success in business, and indeed life, is related to our ability to overcome these obstacles, these hurdles, these setbacks. And if we don't already have this skill set, we've got to develop that skill set and build resilience into the way we approach life. <br /> </strong><br /> <strong>In today’s episode of The Savvy Dentist Podcast, Dr. Jesse Green is joined by Rodney Cottam. Rocket Rod Cottam has resilience in spades.<br /> </strong><br /> <strong>Rodney is an ex-military man of the 3rd Battalion, Royal Australian Regiment who loves to run — and whose love of running has helped him overcome some pretty major challenges. <br /> </strong><br /> <strong>In 2004, Rodney was in a serious motor vehicle accident, sustaining several injuries including a spinal injury, fractured pelvis, broken ribs, punctured lung and multiple lacerations. After two 10-hour surgeries and 12 months of treatment, his long-term prognosis caused by spinal nerve damage is a condition called Brachial Plexus Palsy, which has left Rodney permanently paralysed in his left arm. <br /> </strong><br /> <strong>In a split second, Rodney went from being an elite soldier, in the best physical shape possible, to completely losing all movement and feeling in one arm, from shoulder to fingertips.<br /> </strong><br /> <a href="http://www.runrocketrun.com"><strong><a href="http://www.runrocketrun.com">www.runrocketrun.com</a></strong></a><br /> <strong>Rodney says, </strong><strong><em>“I’d always loved running, but after the accident it was a challenge as I had no strength or support in my shoulder joint. Over time, I found my balance and rhythm, transitioning from an elliptical machine to a treadmill, then to road and trail running.”</em></strong><strong> <br /> </strong><br /> <strong>Now Rodney runs at least five days and up to 100kms per week, and in October 2024, he will run his third trail run challenge in support of </strong><a href="https://www.invictusaustralia.org/"><strong>Invictus Australia</strong></a><strong>. This year he will be running for 7 days, covering 560km. <br /> </strong><br /> <strong>The plan is to complete a major challenge each year and participate in ultra-trail events in Australia and around the world under a project called Run Rocket Run.<br /> <br /> </strong><br /> <em>“When we believe in ourselves, we are capable of so much more than we think. We can push ourselves, physically and mentally, way past any perceived threshold. And this journey—this commitment to ourselves—is an incredibly special and rewarding one.” <br /> </em>~ <em>Rodney Cottam<br /> </em><br /> <br /> </div> <ul> <li><strong>[5:50] - The Military is much like your Dental Practice, it reveals more about you as a human than you possibly think.</strong></li> <li><strong>[8:03] - The day that changed everything. Rod was simply riding his motorcycle to work …</strong></li> <li><strong>[17:01] - Laying in hospital with a broken pelvis, punctured lung, broken ribs, an arm that's not doing what it used to do. How do you reevaluate your life, stay optimistic, and what do you think about your future?</strong></li> <li><strong>[23:01] - So how does a person who has had muscle surgically removed from his legs and attached to his paralysed arm, find relief and harmony in ultra-running?</strong></li> <li><strong>[25:34] - How the Invictus Games became Rod's purpose in life.</strong></li> <li><strong>[28:04] - What does resilience mean, and what does it take to be resilient in business?</strong></li> </ul>

00:38:26

475: Tom Potter - How I started, grew and scaled Eagle Boys Pizza

<div> <strong>Welcome to </strong><strong><em>The Savvy Dentist Podcast</em></strong><strong>, the show where great dentistry meets savvy business! Join Dr. Jesse Green as we explore the strategies and insights that drive the most successful practices.<br /> </strong><br /> <strong>In today’s episode, Dr. Jesse Green is joined by a true Australian business legend, Tom Potter, the visionary founder of Eagle Boys Pizza. <br /> </strong><br /> <strong>Tom is one of Australia’s most outstanding retailers, entrepreneurs and inspirational leaders and his straightforward, no nonsense approach is sure to resonate with you.<br /> </strong><br /> <strong>Tom left school at 15 and found himself jobless at 23. He opened his first pizza shop in Albury, New South Wales in 1987 and proceeded to build his business to become Australia and New Zealand’s largest privately owned pizza company. Tom's journey is nothing short of remarkable. <br /> </strong><br /> <strong>In this episode of The Savvy Dentist Podcast Tom shares the ups and downs of scaling a business, his lessons learned from leading a brand, and how you, as a dental practice owner, can apply Tom’s exact principles to grow and thrive in your own local business.<br /> </strong><br /> <strong>Whether you're a seasoned practice owner or just starting out, this conversation is packed with practical advice to help you build a successful, sustainable business. So sit back, grab a notebook, and let’s dive into this episode of </strong><strong><em>The Savvy Dentist Podcast</em></strong><strong> with Dr. Jesse Green!<br /> </strong><br /> </div> <ul> <li><strong>[1:57] - From working in a flour mill … to starting a small regional pizza shop. The beginning of an entrepreneur's story can be full of tips for all of us.</strong></li> <li><strong>[6:04] - A restricted menu approach to your dental practice could be the strategy you’ve been looking for.</strong></li> <li> <strong>[7:35] - Scaling from one shop … to two … and beyond. </strong><em>(note: have your pen and paper for the business tips Tom shares)</em> </li> <li><strong>[13:33] - How to liaise and build your team.</strong></li> <li><strong>[16:10] - What is ‘The Owners Trap’ … and do you have a case of it?</strong></li> <li><strong>[19:26] - Preparing to sell your business.</strong></li> <li> <strong>[22:55] - How to keep your business on the path and how to block out the surrounding noise. Tom’s exquisite approach and focus on building his pizza chain can be adopted and implemented into your very own dental practice growth</strong>.</li> </ul>

00:34:38

474: Dr Hitesh Doshi - How to balance being a great clinician and a great practice owner

<div> <strong>In this episode of The Savvy Dentist Podcast, Dr. Jesse Green is joined by Dr. Hitesh Doshi as they discuss the juggle of clinical work whilst running a successful Dental business.<br /> </strong><br /> <strong>Dr. Hitesh Doshi graduated as a dentist in 2003 and completed his postgraduate studies in public health in 2006. Combining technology and continuing education, Dr. Doshi practices all the aspects of general dentistry, cosmetic dentistry, orthodontics and implant dentistry.<br /> </strong><br /> <strong>Dr. Hitesh has a couple of superpowers in business. He is a tremendous leader. He is really good with people, and he is extremely good at understanding how the numbers of his business work and paying attention to the critical steps he needs to take to maximise business growth.<br /> <br /> No matter where you are in your dental practice business journey, this episode is one you will find powerful and full of tips you can implement immediately.<br /> </strong><br /> </div> <ul> <li><strong>[5:43] - Buying a Dental practice from a Corporate Organisation. The pros, and the cons.</strong></li> <li><strong>[7:38] - If you enjoy your dental clinical work, you can still develop a very successful and profitable business.</strong></li> <li><strong>[10:21] - Look ‘outside’ for business growth strategies.</strong></li> <li><strong>[11:57] - The first step to start your business growth.</strong></li> <li><strong>[13:07] - You’ll understand your business better if you understand the data behind your business. How to read the numbers.</strong></li> <li><strong>[15:17] - How to recruit people that stay long-term.</strong></li> <li><strong>[18:19] - To OHT … or not to OHT … that is the question Dr Hitesh answers.</strong></li> <li><strong>[20:59] - Building a culture on your terms, that serves the greater good of the business and the team around you.</strong></li> <li><strong>[24:08] - Understanding your leadership voice is a superpower you can use everyday within your dental practice business.</strong></li> <li><strong>[29:15] - You WILL make mistakes. Dr Hitesh describes the mistakes he has made along his dental business journey.</strong></li> <li><strong>[35:25] - The philosophy you create to build your dental practice is critical to its long term financial success.</strong></li> </ul>

00:39:47

473: Dr Adam Fraser - Decision making in an uncertain world

<div> <strong>Dr Adam Fraser is a peak performance researcher who helps people strive to achieve better performance in all aspects of life and business. He has worked with elite athletes and sporting teams, special forces soldiers and business leaders from some of Australia’s largest organisations.<br /> </strong><br /> <strong>Business and life has become more complex and sophisticated. The quality of our education needs to follow suit.<br /> </strong><br /> <strong>What is unique about his research is that it focuses on ‘how do people go beyond their potential’ without the collateral damage that normally comes with elite performance.<br /> </strong><br /> <strong>Dr.Adam Fraser has the ability to take complex things and make them simple. And in this episode of The Savvy Dentist Podcast with Dr. Jesse Green you will learn tips to some of the dilemmas that you have to encounter on a day to day basis when you're in practice. <br /> </strong><br /> <strong>Jesse and Adam discuss how to become better leaders as we interact with a myriad of people and how you can become more effective, happier and fulfilled.<br /> </strong><br /> <em>“I believe everyone has a superpower. Some people can cook, some people can create amazing works of art, others can hug with the appropriate amount of pressure for the right length of time. My super power is the ability to make the complex, simple and engaging. I take the latest science and translate it so that people can immediately apply it to their own situation.” </em><strong><em> ~ Dr. Adam Fraser.<br /> </em></strong><br /> </div> <ul> <li><strong>[4:10] - Having a breakdown after finishing his PhD became  an intersection of Adam’s life that changed his trajectory.</strong></li> <li><strong>[6:07] - There is danger in following your assumptions with staff and patients.</strong></li> <li><strong>[10:29] - Why it’s best for your patient for you to become ‘detached from the outcome’. How to make better decisions.</strong></li> <li><strong>[15:26] - As decision makers in our clinical world or in our business world, how do we find peace with the possibility of something occurring … versus the probability of something occurring?</strong></li> <li><strong>[18:04] - How to avoid your leadership ‘blindspots’.</strong></li> <li><strong>[23:46] - For our practice to succeed, we MUST become really good at developing people. </strong></li> <li><strong>[27:21] - Looking over the fence into other people's backyards, into other industries will allow you to learn and gain perspective in ways that are not possible by simply being insular and looking within the dentistry industry alone.</strong></li> </ul>

00:36:17

472: Daniel Murray - the surprising secret of effective leadership

<div> <strong>As a Dental practice owner, one of your key roles is to be able to build and lead your team. Success in your business requires that you master this skill. <br /> </strong><br /> <strong>It's not a skill that we're born with. It's not a skill that is taught at dental school. It's a skill that we need to develop after dental school, but it is a skill that can be learned. <br /> </strong><br /> <strong>Recognising that it is your team that looks after </strong><strong><em>your</em></strong><strong> business, we therefore want YOU to be able to look after your team. Creating an environment for them to thrive and do the best work that they can do. <br /> </strong><br /> <strong>In this episode of The Savvy Dentist Podcast, Dr. Jesse Green is joined by Daniel Murray from </strong><a href="https://empathicconsulting.com/"><strong>empathic consulting</strong></a><strong>. Daniel and Dr. Jesse discuss how empathy as a leadership tool unlocks discretionary effort, how it unlocks culture. They explain what empathy is … and what it's not. This is really about practical leadership to deliver practical results.<br /> </strong><br /> <strong>At the heart of our philosophy lies the belief that empathy is the paramount capability for enhancing outcomes across businesses, leadership, and communities. <br /> </strong><br /> <strong>Despite its frequent oversight or misinterpretation in the corporate world, empathy embodies the profound ability to comprehend both the rational and emotional motivations of others. <br /> </strong><br /> <strong>By cultivating this vital skill, leaders and businesses can forge deeper connections with their employees, customers, and stakeholders. This empathetic approach enables the development of groundbreaking competitive strategies and the nurturing of dynamic, diverse teams, ultimately driving greater employee engagement and organisational success. <br /> </strong><br /> <strong>Guiding Principles discuss in this episode include;<br /> </strong><br /> </div> <ul> <li> <strong>Understanding & Empathy: </strong>greater self-awareness of the actions, behaviours and subconscious drivers of tension in teams.<strong> </strong> </li> <li> <strong>Better Conflict Management: </strong>healthily disagreement & challenge to balance fairness, performance & accountability.</li> <li> <strong>Effective Feedback: </strong>the power of immediate, direct & kind feedback to foster a transparent & constructive environment.</li> <li> <strong>Empathy and Understanding: </strong>a strong call to action for empathic support of team members to truly understand their perspectives & behaviours.</li> <li> <strong>Personal Accountability and Growth: </strong>inspire personal growth & accountability at all levels with leadership becoming the way we behave not a title or position.</li> </ul> <div><br /> </div> <ul> <li><strong>[5:43] - How do we boost productivity? How do we get that discretionary effort? </strong></li> <li><strong>[10:33] - Where does empathy and empathic leadership fit within our dental practice?</strong></li> <li><strong>[14:09] - Sympathy v. Empathy … what are the differences?</strong></li> <li><strong>[21:32] - Why you should seek to understand someone’s perspective first.</strong></li> <li><strong>[27:06] - How to create strong, trusted relationships with your team.</strong></li> <li><strong>[33:07] - Separate trust, from rapport. You are not there to be a team member's bestie.</strong></li> <li><strong>[34:50] - Do not think that conflict is a bad thing that should be avoided. If you're having conflict, this is good because that means people care enough to speak up.</strong></li> <li><strong>[40:02] - How do you start the process of becoming a more empathic leader? </strong></li> </ul>

00:47:00

471: Ilana Wechsler - Google Ads that work

<div> <strong>The ability to generate traffic to your website is a key marketing skill. </strong><br /> <strong>Most dentists rely on agencies, whether that's for SEO or paid traffic. Paid traffic is a real art and a science that can be learned. <br /> </strong><br /> <strong>Ilana Wechsler’s background is in data analytics. She's a numbers girl. <br /> </strong><br /> <strong>On this episode of The Savvy Dentist Podcast with Dr. Jesse Green, we're going to talk about paid traffic specifically. And in particular, what are the three things that you can do to help your website traffic, no matter what's happening on a technological front.<br /> </strong><br /> <strong>What's happening in the world of AI? </strong><br /> <strong>What's happening in the world of automation? And how does that impact the advertising you do on the various platforms? <br /> </strong><br /> <strong>Ilana describes the common mistakes that Dentists make when they're trying to optimise their advertising campaigns. She explains how much of your time is required to be able to successfully achieve good quality leads through your website. </strong><br /> <strong>Ilana Wechsler not only runs an agency, but she teaches people how to run their campaigns, so that you won’t need her agency services.<br /> </strong><br /> <strong>As Ilana says, it's not hard, but it requires a bit of work on a consistent basis. So an hour or two a week to monitor the campaigns, to keep them on track is really all it takes.<br /> </strong><br /> </div> <ul> <li><strong>[3:17] - How has the process of Paid Traffic advertising changed these past few years?</strong></li> <li><strong>[10:15] - How is A.I being incorporated into the website traffic advertising process?</strong></li> <li><strong>[17:12] - As a small dental practice, when is the right time to engage a digital ad agency?</strong></li> <li><strong>[18:19] - How much time should you commit weekly to your digital ad campaign?</strong></li> <li><strong>[20:06] - To TIK TOK … or not to TIK TOK … that is the question.</strong></li> <li><strong>[22:48] - How much should you spend on your digital ad campaign?</strong></li> <li><strong>[30:17] - SEO v. Paid Traffic.</strong></li> </ul>

00:38:47