SCALING SERIES PT 1: Scaling Isn’t the Answer If THIS Isn’t in Place First

<b>Summary</b></p>In this episode, Christa shares her journey of scaling her photography business and the lessons learned along the way. She emphasizes the importance of understanding the motivation behind scaling, evaluating the scalability of one's business model, and building a strong foundation for growth. Christa also discusses the value of mentorship and staying focused on personal goals rather than getting distracted by industry trends. The episode concludes with a teaser for the next discussion on outsourcing to facilitate growth.</p><b>Takeaways</b></p><ul><li>Christa is excited to share her journey of scaling businesses.</li><li>She has achieved multiple six-figure businesses through various strategies.</li><li>Scaling should not just be about money; it should align with personal values.</li><li>Understanding the motivation behind scaling is crucial for success.</li><li>Many photographers overlook the scalability of their business model.</li><li>A strong foundation is necessary before attempting to scale.</li><li>Mentorship played a significant role in Christa's business growth.</li><li>Focusing on personal goals helps avoid distractions from industry trends.</li><li>Scaling a broken system will not lead to success.</li><li>Outsourcing is essential for managing growth effectively.</li></ul>Thinking about joining Uncapped or Intensive coaching? </p>DM me the word<b> COACH</b> to <a href="https://www.instagram.com/christa_rene/">www.instagram.com/christa_rene</a> for a no pressure convo on if this could help your business grow to the next level.</p>Thanks for listening! We’d LOVE if you left us a review!<br />Connect with Christa on Instagram <a href="https://www.instagram.com/christa_rene/">HERE</a>!<br />Enjoy a free 20-min training on adding $50k in income from products <a href="https://freetraining.christarenephotography.com/50k-landing-page">HERE</a>!<br />Apply for Uncapped <a href="https://coachingprogramuncapped.christarenephotography.com/">HERE</a>!</p> <br /></p>

00:16:50

Building a 6-figure Senior Business without Weekends with Brandi Price

Want to connect with Brandi? </p>Follow her on Instagram here: <a href="https://www.instagram.com/brandipricephotography/">https://www.instagram.com/brandipricephotography/</a></p>Check out her Senior Photography Education page: <a href="https://www.instagram.com/6figureseniorphotographer/">https://www.instagram.com/6figureseniorphotographer/</a></p><b>Summary</b></p>In this episode, Christa interviews <b>Brandi Price</b>, an exclusive full-service senior photographer from Oklahoma City. Brandi shares her inspiring journey of transitioning from a high school teacher and stay-at-home mom to building a six-figure photography business focused solely on seniors. Despite early doubts and industry advice that she <em>couldn't</em> only photograph seniors, Brandi committed to doing what she loved—and proved them wrong.</p>She explains how niching down, offering a high-touch client experience with products and professional hair & makeup, and setting firm personal boundaries has allowed her to run a profitable, sustainable business while being fully present for her family. Brandi also discusses her recent success mentoring other photographers who want to specialize in seniors and build thriving businesses without sacrificing their personal life.</p><b>Takeaways</b></p><ul><li>You <em>can</em> build a thriving business by photographing ONLY what you love — Brandi proves it with her senior-only model.</li><li>Niching down helps you stand out and attract clients who value your work.</li><li>A full-service experience (hair, makeup, products) allows for higher prices and fewer sessions.</li><li>Boundaries matter — she never works weekends and still grew her income by $40k in one year</li><li>Seniors (and their parents) want an experience that boosts confidence and leaves them raving</li><li>You only need a handful of ideal clients — not 100+ bookings — to build a profitable business.</li><li>With small tweaks and the right structure, it's possible to grow your income <em>without</em> sacrificing family time.</li></ul>Thinking about joining Uncapped or Intensive coaching?</p> DM me the word <b>COACH</b> to <a href="https://www.instagram.com/christa_rene/">www.instagram.com/christa_rene</a> for a no pressure convo on if this could help your business grow to the next level.</p>Thanks for listening! We’d LOVE if you left us a review!<br />Connect with Christa on Instagram <a href="https://www.instagram.com/christa_rene/">HERE</a>!<br />Enjoy a free 20-min training on adding $50k in income from products <a href="https://freetraining.christarenephotography.com/50k-landing-page">HERE</a>!<br />Apply for Uncapped <a href="https://coachingprogramuncapped.christarenephotography.com/">HERE</a>!</p> <br /></p>

00:17:18

Having more FUN 20 years into your photo business with Kassie Moore

Want to connect with Kassie? Follow her on Instagram: <a href="https://www.instagram.com/kassiemoorephotography/">https://www.instagram.com/kassiemoorephotography/</a></p><b>Summary</b></p>In this engaging conversation, Christa and Kassie Moore discuss the evolution of Kassie's photography business over two decades. They explore the challenges faced by photographers in a saturated market, the importance of recognizing one's value, and the shift from a shoot-and-burn model to a more curated client experience. Kassie shares her journey of increasing her pricing while enhancing the value offered to clients, emphasizing the joy and fun that comes with this transformation. The discussion highlights the significance of passion in the creative industry and encourages photographers to embrace change for growth.</p><b>Takeaways</b></p><ul><li>Kassie recognized the need for change in her photography business after years of experience.</li><li>Many photographers feel stuck despite appearing successful on social media.</li><li>Value and pricing should reflect the expertise and effort put into the work.</li><li>Transitioning from a shoot-and-burn model to a curated experience can enhance client satisfaction.</li><li>It's important to focus on delivering quality over quantity in photography.</li><li>Kassie's average pricing increased significantly after implementing new strategies.</li><li>Education and continuous learning are crucial for growth in any creative field.</li><li>Photographers should not be afraid to raise their prices if they provide more value.</li><li>Embracing change can lead to renewed passion and excitement in one's work.</li><li>Building relationships with clients can lead to better understanding and service.</li></ul>Thinking about joining Uncapped or Intensive coaching? </p>DM me the word <b>COACH</b> to <a href="https://www.instagram.com/christa_rene/">www.instagram.com/christa_rene </a>for a no pressure convo on if this could help your business grow to the next level.</p>Thanks for listening! We’d LOVE if you left us a review!<br />Connect with Christa on Instagram <a href="https://www.instagram.com/christa_rene/">HERE</a>!<br />Enjoy a free 20-min training on adding $50k in income from products <a href="https://freetraining.christarenephotography.com/50k-landing-page">HERE</a>!<br />Apply for Uncapped <a href="https://coachingprogramuncapped.christarenephotography.com/">HERE</a>!</p> <br /></p>

00:26:24

How Emily Built a $100K Senior Photography Business Through Word-of-Mouth (While Raising 4 Kids!)

Want to connect with Emily? Follow her on Instagram: <a href="https://www.instagram.com/emilysommerphotography/">https://www.instagram.com/emilysommerphotography/</a></p><b>Summary</b></p>In this conversation, Emily Sommer shares her journey as a senior photographer, discussing her transition from a shoot and burn model to a full-service approach. She emphasizes the importance of creating a unique client experience, balancing family life with her business, and the value of senior photography as a one-time event. Emily also offers advice for aspiring photographers on how to stand out in a competitive market and build a successful business.</p><b>Takeaways</b></p><ul><li>Emily transitioned from shoot and burn to full service photography.</li><li>She found that fewer clients can lead to higher earnings.</li><li>Senior photography is a unique, one-time event that clients value.</li><li>Balancing family life and business is crucial for sustainability.</li><li>Creating a personalized client experience is key to referrals.</li><li>Emily emphasizes the importance of being different from competitors.</li><li>She offers mini sessions to cater to clients' needs.</li><li>Emily's average earnings per session increased significantly after her transition.</li><li>Word of mouth is a powerful marketing tool in the senior photography space.</li><li>Emily encourages photographers to focus on serving their clients well.</li></ul>Thinking about joining Uncapped or Intensive coaching? </p>DM me the word <b>COACH</b> to <a href="https://www.instagram.com/christa_rene/">www.instagram.com/christa_rene</a> for a no pressure convo on if this could help your business grow to the next level.</p>Thanks for listening! We’d LOVE if you left us a review!<br />Connect with Christa on Instagram <a href="https://www.instagram.com/christa_rene/">HERE</a>!<br />Enjoy a free 20-min training on adding $50k in income from products <a href="https://freetraining.christarenephotography.com/50k-landing-page">HERE</a>!<br />Apply for Uncapped <a href="https://coachingprogramuncapped.christarenephotography.com/">HERE</a>!</p> <br /></p>

00:23:45

From Burnt-Out Teacher Charging $300 to Six Figures—Without Ads with Abigail Kathleen Photo

Want to connect with Abigail? Follow her on Instagram at <a href="https://www.instagram.com/akphotographyllc/">https://www.instagram.com/akphotographyllc/</a></p><b>Summary</b></p>In this conversation, Christa and Abigail discuss Abigail's transformative journey in her photography business over the past two years. Abigail shares her decision to leave her teaching job to pursue photography full-time, the challenges she faced in adjusting her pricing strategy, and the importance of building connections with clients. They explore the benefits of diversifying her photography services across various genres, the significance of community support in her growth, and practical advice for aspiring photographers looking to increase their pricing and client engagement. Abigail emphasizes the value of persistence, learning from failures, and the joy of creative variety in her work.</p><b>Takeaways</b></p><ul><li>Abigail transitioned from teaching to photography full-time.</li><li>She followed a structured program to transform her business.</li><li>Raising prices led to better client connections and satisfaction.</li><li>Diverse photography genres keep her creativity flowing.</li><li>Community support is crucial for growth and accountability.</li><li>Learning from 'no' responses is essential for success.</li><li>Practice and preparation improve sales conversations.</li><li>Abigail's average session price increased significantly.</li><li>She values the variety in her photography work.</li><li>Persistence and adaptability are key to business success.</li></ul>Thinking about joining Uncapped or Intensive coaching? </p>DM me the word <b>COACH</b> to <a href="https://www.instagram.com/christa_rene/">https://www.instagram.com/christa_rene/</a> for a no pressure convo on if this could help your business grow to the next level.</p><br /></p>Thanks for listening! We’d LOVE if you left us a review!<br />Connect with Christa on Instagram <a href="https://www.instagram.com/christa_rene/">HERE</a>!<br />Enjoy a free 20-min training on adding $50k in income from products <a href="https://freetraining.christarenephotography.com/50k-landing-page">HERE</a>!<br />Apply for Uncapped <a href="https://coachingprogramuncapped.christarenephotography.com/">HERE</a>!</p> <br /></p>

00:29:35

The Mindset of Going to 4-figure Shoots and 5-figure weddings with Aislinn Eileen

Want to connect with Aislinn? Follow her on Instagram <a href="https://www.instagram.com/aislinneileencoaching/">https://www.instagram.com/aislinneileencoaching/</a></p><b>Summary</b></p>In this conversation, Christa and Aislinn McKenna discuss Aislinn's journey as a business coach for creatives and wedding professionals, focusing on her transition from shoot and burn photography to a full-service model. They explore the importance of mindset, sales skills, and overcoming blocks in the photography business. Aislinn shares insights on in-person sales, the significance of client experience, and how to retrain one's mindset for success. The conversation concludes with Aislinn outlining her coaching programs and how they can help photographers scale their businesses.</p><b>Takeaways</b></p><ul><li>Aislinn has been an entrepreneur for 15 years, focusing on weddings and photography.</li><li>The shift from shoot and burn to full service can enhance client experience and business sustainability.</li><li>Mindset and sales skills are crucial for success in the photography industry.</li><li>In-person sales can be effective even in small towns.</li><li>Detaching from the outcome can alleviate pressure during sales sessions.</li><li>Awareness of limiting beliefs is the first step to overcoming them.</li><li>Money is perceived differently by each individual; it's important to remain neutral about it.</li><li>Finding proof of success in others can help build confidence.</li><li>Custom proposals can lead to higher sales in the wedding industry.</li><li>Aislinn offers various coaching programs to support photographers in their business growth.</li></ul>Thinking about joining Uncapped or Intensive coaching? </p>DM me the word <b>COACH</b> to <a href="https://www.instagram.com/christa_rene/">www.instagram.com/christa_rene</a> for a no pressure convo on if this could help your business grow to the next level.</p>Thanks for listening! We’d LOVE if you left us a review!<br />Connect with Christa on Instagram <a href="https://www.instagram.com/christa_rene/">HERE</a>!<br />Enjoy a free 20-min training on adding $50k in income from products <a href="https://freetraining.christarenephotography.com/50k-landing-page">HERE</a>!<br />Apply for Uncapped <a href="https://coachingprogramuncapped.christarenephotography.com/">HERE</a>!</p> <br /></p>

00:30:14

How this Single Mom went Full Time After Losing her Job

Want to connect with Charity? </p>Follow her on Instagram: <a href="https://www.instagram.com/charitywhite/">https://www.instagram.com/charitywhite/</a></p><b>Summary</b></p>In this conversation, Charity White shares her inspiring journey from being a part-time photographer to a full-time portrait photographer in Chicago. After losing her job, she decided to pursue her passion for photography, despite the challenges of being a single mom. Charity discusses overcoming her limiting beliefs as an introvert, the importance of empathy in her work, and how she balances motherhood with her career. She also highlights the transition to a full-service photography model, which significantly increased her income while allowing her to maintain a healthy work-life balance. Throughout the conversation, Charity emphasizes the importance of mindset, support, and the joy of serving clients through meaningful photography experiences.</p><b>Takeaways</b></p><ul><li>Charity transitioned to full-time photography after losing her job.</li><li>She struggled with limiting beliefs about her introverted nature.</li><li>Empathy plays a crucial role in her photography business.</li><li>Balancing motherhood and work requires daily adjustments.</li><li>Transitioning to full-service photography increased her income significantly.</li><li>Mindset shifts are essential for overcoming challenges.</li><li>Charity involves her daughter in her photography business.</li><li>Building meaningful client relationships is key to success.</li><li>Coaching helped Charity gain confidence in her business.</li><li>Charity emphasizes the importance of faith in her journey.</li></ul>Thinking about joining Uncapped or Intensive coaching? </p>DM me the word <b>COACH</b> to <a href="https://www.instagram.com/christa_rene/">www.instagram.com/christa_rene</a> for a no pressure convo on if this could help your business grow to the next level.</p>Thanks for listening! We’d LOVE if you left us a review!<br />Connect with Christa on Instagram <a href="https://www.instagram.com/christa_rene/">HERE</a>!<br />Enjoy a free 20-min training on adding $50k in income from products <a href="https://freetraining.christarenephotography.com/50k-landing-page">HERE</a>!<br />Apply for Uncapped <a href="https://coachingprogramuncapped.christarenephotography.com/">HERE</a>!</p> <br /></p>

00:22:17

Do I Need to Book More Before Changing My Systems & Pricing?

Learn more about Uncapped and Apply <a href="https://coachingprogramuncapped.christarenephotography.com/">HERE</a></p><b>Summary</b></p>In this episode, Christa discusses the critical decision photographers face between focusing on marketing or refining their business processes. She emphasizes the importance of establishing sustainable practices before scaling, highlighting the pitfalls of scaling a broken process. Christa advocates for a full-service approach that enhances client experience and value, while also addressing common mindset blocks that prevent photographers from making necessary changes. The conversation provides actionable insights for photographers looking to build a sustainable and profitable business.</p><b>Takeaways</b></p><ul><li>Photographers often struggle with whether to market or refine processes first.</li><li>Scaling a broken process can lead to confusion and burnout.</li><li>A full-service approach adds value beyond just digital images.</li><li>Setting clear pricing and processes is essential for sustainability.</li><li>Mindset blocks can prevent photographers from making necessary changes.</li><li>Incentives like gift cards can help attract clients while maintaining value.</li><li>It's important to shift pricing and processes without waiting for the perfect moment.</li><li>Building a business that aligns with your values is crucial for long-term success.</li><li>Less is more; focusing on fewer clients can lead to higher profits.</li><li>Clientele may shift over time, and that's a normal part of growth.</li></ul><b>Want to learn more about Uncapped?</b></p>Learn more about Uncapped and Apply <a href="https://coachingprogramuncapped.christarenephotography.com/">HERE</a></p>Thanks for listening! We’d LOVE if you left us a review!<br />Connect with Christa on Instagram <a href="https://www.instagram.com/christa_rene/">HERE</a>!<br />Enjoy a free 20-min training on adding $50k in income from products <a href="https://freetraining.christarenephotography.com/50k-landing-page">HERE</a>!<br />Apply for Uncapped <a href="https://coachingprogramuncapped.christarenephotography.com/">HERE</a>!</p> <br /></p>

00:12:46

From $550 sessions to a $10K Portrait Session—The Truth About Scaling Photography with Britt

<b>Want to connect with Britt?  </b></p>Website: <a href="http://www.brittcroft.com/">www.brittcroft.com</a></p>Instagram: <a href="http://www.instagram.com/brittcroftphoto">www.instagram.com/brittcroftphoto</a></p>The Album Concierge: <a href="http://www.instagram.com/thealbumconcierge">www.instagram.com/thealbumconcierge</a></p><br /></p><b>Summary</b></p>In this conversation, Britt Croft shares her inspiring journey from nearly quitting photography to building a successful six-figure business. She discusses her transition from wedding photography to full-service portraits, the challenges she faced, and how embracing discomfort led to significant growth. Britt also highlights her new venture, The Album Concierge, which supports luxury wedding photographers in providing high-quality products to their clients. Throughout the discussion, she emphasizes the importance of investing in education and coaching to navigate the evolving landscape of photography.</p><b>Takeaways</b></p><ul><li>Britt transitioned from wedding photography to full-service portraits.</li><li>Embracing discomfort is essential for growth and success.</li><li>Investing in coaching has been a game changer for Britt.</li><li>Building relationships with clients is crucial for a successful business.</li><li>The Album Concierge helps photographers provide high-quality products.</li><li>Britt's average sale increased significantly after pivoting to full service.</li><li>Trusting the process is vital when facing challenges.</li><li>Discomfort often precedes significant breakthroughs.</li><li>Britt emphasizes the importance of physical products in photography.</li><li>Networking and collaboration can enhance business opportunities.</li></ul><b>Thinking about joining Uncapped or Intensive coaching? </b></p>DM me the word <b>COACH</b> to <a href="https://www.instagram.com/christa_rene?igsh=dWZmdnZmdHMwZ3U%3D&utm_source=qr">www.instagram.com/christa_rene</a> for a no pressure convo on if this could help your business grow to the next level.</p>Thanks for listening! We’d LOVE if you left us a review!<br />Connect with Christa on Instagram <a href="https://www.instagram.com/christa_rene/">HERE</a>!<br />Enjoy a free 20-min training on adding $50k in income from products <a href="https://freetraining.christarenephotography.com/50k-landing-page">HERE</a>!<br />Apply for Uncapped <a href="https://coachingprogramuncapped.christarenephotography.com/">HERE</a>!</p> <br /></p>

00:26:37

Fired from Corporate to Building a $2k/Session Average - with Grace Colley Photo

Want to connect with Grace? Follow her on Instagram <a href="https://www.instagram.com/thegracecolley/">@thegracecolley</a></p>Interested in Grace's mindset coaching? Visit <a href="https://thegracecolley.com/mindset">https://thegracecolley.com/mindset</a></p><b>Summary</b></p>In this conversation, Grace Colley, a portrait photographer, shares her journey from corporate America to running her own photography business. She discusses the importance of mindset in overcoming challenges, investing in oneself, and building strong client relationships. Grace emphasizes the value of believing in oneself and the significance of understanding one's worth in the photography industry. She also highlights her upcoming mindset course aimed at helping others unlock their potential and navigate their own business challenges.</p><b>Takeaways</b></p>Grace transitioned from corporate America to full-time photography after her position was dissolved.</p><ul><li>Investing in oneself is crucial, especially when facing uncertainty.</li><li>Mindset plays a significant role in business success; believing in oneself is essential.</li><li>Clients value the experience and connection, not just the photos.</li><li>It's okay to lose some clients when raising prices; focus on those who appreciate your work.</li><li>Overcoming the fear of no's is vital for growth and success.</li><li>Finding your why can help maintain motivation and direction in your business.</li><li>Working smarter, not harder, leads to a more fulfilling career.</li><li>Celebrate your progress and acknowledge how far you've come.</li><li>Grace is launching a mindset course to help others overcome their challenges.<br /><br /></li></ul>Thinking about joining Uncapped or Intensive coaching? DM me the word COACH to <a href="https://www.instagram.com/christa_rene/">www.instagram.com/christa_rene</a> for a no pressure convo on if this could help your business grow to the next level.</p>Thanks for listening! We’d LOVE if you left us a review!<br />Connect with Christa on Instagram <a href="https://www.instagram.com/christa_rene/">HERE</a>!<br />Enjoy a free 20-min training on adding $50k in income from products <a href="https://freetraining.christarenephotography.com/50k-landing-page">HERE</a>!<br />Apply for Uncapped <a href="https://coachingprogramuncapped.christarenephotography.com/">HERE</a>!</p> <br /></p>

00:29:04